IT leads (information technology)

The IT industry is one of the most dynamic and competitive sectors of the market. To effectively reach decision-makers and break through the flood of messages, you need not only a good offer, but also precise targeting, the right channels of communication, and verified contact details that will allow you to build a direct and effective dialogue with the recipient. IT leads generated by Directan are the answer to the needs of technology and IT companies that want to increase sales, acquire new B2B customers, and reach specific target groups.

We support IT companies – software houses, cloud solution providers, ERP, CRM, and system integrators – in acquiring valuable business leads. To this end, we use proven channels such as lead telemarketing, email and SMS campaigns based on up-to-date, GDPR-compliant B2B databases. Our activities are directed at decision-makers in companies that may be recipients of our IT clients’ offers. Each campaign is preceded by industry analysis, precise target group definition, and A/B testing, which translates into high quality and effectiveness of the leads acquired.